II. Entrepreneurship

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Course curriculum

1. Welcome
2. About Module II.
3. Your Handbook
4. Important Terminology
1. Introduction
2. Meet Your Instructor: Chris Barton - Founder of Shazam
3. Chris Barton on The Ingredients of a Good Business Idea
4. The 3 Steps to Good Ideas
5. Quiz - The Ingredients of a Good Business Idea
6. Actionable Advice
7. Additional Resources
8. Quick Feedback
1. Introduction
2. Secrecy Around Your Idea
3. Chris Barton on Secrecy
4. The Secrecy Disadvantage
5. Quiz - No Secrecy
6. Actionable Advice
7. Additional Ressources
8. Quick Feedback
1. Introduction
2. Meet Your Instructor: Renaud Visage, Co-Founder of Eventbrite
3. Starting With a Niche
4. Renaud Visage on Starting with a Niche
5. Examples of Successful Niches
6. Why Niche Down?
7. Quiz - Start With a Niche
8. Actionable Advice
9. Additional Ressources
10. Quick Feedback
1. Introduction
2. Blue Ocean Markets
3. Red Ocean Markets
4. Renaud Visage on Seizing Blue Ocean Opportunities
5. Blue Ocean vs. Red Ocean
6. The Five Guys Example
7. The Augment Example
8. Quiz - Blue Ocean Opportunities
9. Actionable Advice
10. Additional Ressources
11. Quick Feedback
1. Introduction
2. Done Is Better Than Perfect
3. Uri Levine on Building an MVP
4. Your Minimum Viable Product
5. You Learn Once You Launch
6. Zappos' MVP
7. Defining the MVP for Your Idea
8. Quiz - Building an MVP
9. Actionable Advice
10. Additional Resources
11. Quick Feedback
1. Introduction
2. Meet Your Instructor: Steve Chen, Founder of Youtube
3. The Solo Founder Myth
4. Steve Chen on Co-Founder Relationships
5. The 6 Benefits of Co-Founders
6. Quiz - Co-Founders
7. Actionable Advice
8. Additional Resources
9. Quick Feedback
1. Introduction
2. Categories of Equity Ownership
3. Nailing the Equity Split
4. Chris Barton on Equity Splitting
5. The JJS Juice Example
6. The ZipCar Example
7. Vesting Equity and Options
8. Quiz - Equity Splitting
9. Actionable Advice
10. Additional Resources
11. Quick Feedback
1. Introduction
2. Builders vs. Captains
3. Renaud Visage on Founder to Manager
4. The Difference Between Founders and CEOs
5. The Founder's Dilemma
6. Quiz - Founder to Manager
7. Actionable Advice
8. Additional Resources
9. Quick Feedback
1. Introduction
2. The Fallacy of Domain Expertise
3. Steve Chen on Domain Expertise
4. Data on Domain Expertise
5. 7 Ways to Get Domain Expertise
6. Quiz - Domain Expertize
7. Actionable Advice
8. Additional Resources
9. Quick Feedback
1. Introduction
2. Startups and Competition
3. Jimmy Wales on Competition for Startups
4. Competition Is a Good Sign
5. Seize the Opportunity To Be New
6. Market Dominance Is Futile
7. Quiz - Competing With Giants
8. Actionable Advice
9. Additional Resources
10. Quick Feedback
1. Introduction
2. The First Mover Advantage
3. Steve Chen on Looking Past the First-Mover Advantage
4. The Early-Mover Risk
5. Move Last, Not First
6. Quiz - The First Mover Advantage
7. Actionable Advice
8. Additional Resources
9. Quick Feedback
1. Introduction
2. Pivoting Successfully
3. Jimmy Wales on Pivoting
4. What Counts as a Pivot
5. The Right Time to Pivot
6. Guidelines to Pivot Successfully
7. Steve Chen on How Youtube Started
8. Pivoting Your Way to Success
9. Quiz - On Pivoting
10. Actionable Advice
11. Additional Resources
12. Quick Feedback
1. Introduction
2. Attracting Investors
3. The Augment Example
4. Pros and Cons of Fundraising
5. The 8 Sources of Capital
6. Uri Levine on Fundraising
7. The Fundamentals of Funding Rounds
8. Understanding Valuation
9. Quiz - On Fundraising
10. Actionable Advice
11. Additional Resources
12. Quick Feedback
1. Introduction
2. Meet Your Instructor: Gabriella Hersham - Founder of Huckletree
3. Going Farther and Faster
4. The Importance of Ecosystems
5. Gabriela Hersham on Startup Ecosystems
6. The Advantages of Startup Ecosystems
7. Pick Your Ecosystem
8. Quiz - Startup Ecosystems
9. Actionable Advice
10. Additional Resources
11. Quick Feedback
1. Introduction
2. Understanding Exits
3. Steve Chen on Selling a Company
4. Culture Is King During Acquisitions
5. Steve Chen on the Importance of Culture
6. Reasons to Sell a Company
7. 4 Questions Before Selling
8. Quiz - Selling a Company
9. Actionable Advice
10. Additional Resources
11. Quick Feedback
1. Introduction
2. The IPO as an Exit
3. Renaud Visage on The IPO
4. The Initial Public Offering
5. Quiz - The IPO
6. Actionable Advice
7. Additional Resources
8. Quick Feedback
1. Introduction
2. Resistance in Entrepreneurship
3. Chris Barton on Fighting Resistance
4. The Psychology of Resistance
5. Actionable Advice
6. Additional Resources
7. Quick Feedback
1. Introduction
2. Quick Checkpoint
3. Celebrating Failure
4. Jimmy Wales on Failure
5. Fail the Right Way
6. The Upside of Failure
7. Quiz - On Failure
8. Actionable Advice
9. Additional Resources
10. Quick Feedback
1. Introduction
2. Chris Barton on Shazam's Road to Success
3. The Overnight Success Myth
4. Actionable Advice
5. Additional Resources
6. Quick Feedback
1. Introduction
2. Intrapreneurship 101
3. Chris Barton on Intrapreneurship
4. Intrapreneurship Is a Mindset
5. The Characteristics of Intrapreneurs
6. The Intrapreneurship Advantage
7. Being Intrapreneur or Entrepreneur
8. Quiz - Intrapreneurship
9. Actionable Advice
10. Additional Resources
11. Quick Feedback
1. Introduction
2. Steve Chen on the Role of the CTO
3. The Role Of a CTO
4. Actionnable Advice
5. Additional Resources
6. Quick Feedback
1. You Have Completed Module II.
2. All Together Now
3. What You Will Learn in Module III.

About this course

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206 lessons
2 hours of video content

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II. Entrepreneurship

Course curriculum

Introduction

Unit 1. The Ingredients of a Good Business Idea

Unit 2. No Secrecy

Unit 3. Start With a Niche

Unit 4. Blue Ocean Opportunities

Unit 5. The Minimum Viable Product

Unit 6. Co-Founder Relationships

Unit 7. Equity Splitting

Unit 8. Founder to Manager

Unit 9. Domain Expertise

Unit 10. Competing with Giants

Unit 11. The First Mover Advantage

Unit 12. Pivots

Unit 13. Fundraising

Unit 14. Startup Ecosystems

Unit 15. Selling a Company

Unit 16. Initial Public Offerings

Unit 17. Fighting Resistance

Unit 18. On Failure

Unit 19. Success Takes Time

Bonus 1. Intrapreneurship

Bonus 2. Tips for CTOs

Conclusion

About this course

Discover your potential, starting today